Archive for November, 2018

Quora unveils new Promoted Answers ad unit

Quora unveiled a new native ad unit Tuesday called Promoted Answers, which offers marketers the opportunity to promote organic content posted on the site by themselves or others. Featuring a question, a portion of an answer and a link that

Read More

Wanted: Nominations for this year’s ‘Naughty & Nice’ list

Perhaps you’ve felt like cheering or booing someone in marketing, ads or search over the last 12 months. If so, now’s your chance to amplify those feelings! We’re looking for nominations for our fourth annual “Naughty & Nice” list, either

Read More

SearchCap: Delisted from Google, Cyber Monday paid search & JavaScript SEO

Attend Our Conferences January 30-31, 2019: SMX West April 2-3, 2019: SMX Munich May 21-22, 2019: SMX London June 3-5, 2019: SMX Advanced June 12-13, 2019: SMX Paris × Attend SMX – Click Here Learn More About Our SMX Events

Read More

Dragonfly: 500+ staff sign open letter for Google to drop new Chinese search engine

More than 500 engineers, designers, managers and other staff from across global Google offices have signed an open letter at Medium.com calling on the search engine to stop their Dragonfly project and for company leaders to “commit to transparency, clear

Read More

Facebook demystifies its search platform, says searches performed off-site don’t factor

Facebook confirmed this week that searches off of the platform do not influence Facebook search results. Aiming to be more transparent about how Facebook’s search graph works, product manager Yee Lee explained all the things that do — and don’t

Read More

The importance of understanding intent for SEO

Search is an exciting, ever-changing channel. Algorithm updates from Google, innovations in the way we search (mobile, voice search, etc.), and evolving user behavior all keep us on our toes as SEOs. The dynamic nature of our industry requires adaptable

Read More

How to prepare for a JS migration

An 80 percent decrease in organic traffic is the nightmare of every business. Unfortunately, such a nightmarish scenario may become reality if a website migration is done incorrectly; instead of improving the current situation it eventually leads to catastrophe. Source:

Read More

Search Engine Land was mistakenly removed from the Google Index

Search Engine Land was misidentified by Google’s system as being hacked and was removed from Google’s search results early Friday morning. Google has resolved the issue and Search Engine Land should return to the Google index shortly. What happened? A

Read More

Fuji Bokujo Dairy Farm: milking the best of the internet

What difference has the internet made for your business? We are the descendants of pioneer dairy farmers in Hokkaido. A man named Edwin Dan, considered to be the father of modern day dairy farming in Hokkaido, coined the phrase, “Kaitakusha

Read More

Local Search Ranking Factors 2018: Local Today, Key Takeaways, and the Future

In the past year, local SEO has run at a startling and near-constant pace of change. From an explosion of new Google My Business features to an ever-increasing emphasis on the importance of reviews, it’s almost too much to keep

Read More