Archive for November, 2017

SearchCap: Google audiobooks, local spam & SEO metrics

Barry Schwartz Barry Schwartz is Search Engine Land’s News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on social media at

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Machine learning gives environmentalists something to tweet about

The team faced some unique challenges. They were starting with a small quantity of labelled data, the software would often pick up other noises like construction, cars and even doorbells, and some of the bird species had a variety of

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Law firms spamming Google My Business: Don’t trust your money or your life to them!

Last year, I wrote a piece addressed to SEO companies showing how much they were spamming Google Maps and giving the industry a bad reputation. If I worked at Google, this type of stuff would make me hate SEO companies and

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My 12 most important SEO metrics to monitor

As a digital marketer, you can measure the success of your work in several ways. One of those ways is by examining key SEO metrics. Fortunately, there are plenty of tools that provide you with easy-to-read reports so you can

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Get local help with your Google Assistant

No matter what questions you’re asking—whether about local traffic or a local business—your Google Assistant should be able to help. And starting today, it’s getting better at helping you, if you’re looking for nearby services like an electrician, plumber, house

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Please Welcome Diane Bryant to Google Cloud

I am happy and excited to announce that Diane Bryant, former Group President at Intel, will be joining Google Cloud as our Chief Operating Officer. I can’t think of a person with more relevant experience and talents. She is an

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Data Journalism Awards 2018: call for entries

Data Journalism—the skill of combining reporting with data—is becoming an increasingly important part of every journalist’s toolkit. That’s not just anecdotal: a recent study commissioned by the Google News Lab found that half of all news outlets have at least

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Poly API: 3D objects on demand

Today we’re making it even easier for developers to find and use 3D objects and scenes for their VR and AR apps with the Poly API. Poly lets creators and developers browse, find, and download 3D objects and scenes for

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Google book search now includes audiobook results

Google has added an audiobook option to its book search feature. Now, if you search for a specific book title, the Google book search feature includes an “Audiobook” button under the “Get Book” tab that will display different audiobook platforms

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LaterPay offers first paywall platform for AMP pages

AMP (accelerated mobile pages) is designed to deliver publishers’ pages quickly on mobile devices, but the stripped-down format lacks functionality in some areas. This week, the German-Swiss online payment infrastructure provider LaterPay is releasing what it says is the first

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