Posts Tagged "website traffic"

2 new white papers examine enterprise web browser security

Online security has never been more critical to businesses, and the tools used to access the web are a major factor to evaluate. Choosing an enterprise-grade web browser that offers the right security features and  keeps businesses’ data protected while

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How publishers can take advantage of machine learning

As the publishing world continues to face new challenges amidst the shift to digital, news media and publishers are tasked with unlocking new opportunities. With online news consumption continuing to grow, it’s crucial that publishers take advantage of new technologies

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Ring in the holidays with new Merchant Center tools

High quality product information is the foundation for connecting retailers with the most qualified customers on Google Shopping. Luckily, getting your product data in shape has never been easier with new Merchant Center tools. The new feeds experience and Opportunities

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View the world through someone else's lens in Google Earth

To build this new experience, we used finely-tuned machine learning to pull the most beautiful and interesting photos from the millions and millions already shared in Google Maps by Local Guides and other contributors. This means that you can add

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5 tips to create a data-driven content marketing strategy

Content marketing has become the secret weapon in a successful marketing strategy, with brands using different types of content to add value and grab their audience’s attention. It has become more important than ever to market with intent, using content and

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The Anatomy of a $97 Million Page: A CRO Case Study

In this post, we share a CRO case study from Protalus, one of the fastest-growing footwear companies in the world. They make an insole that corrects the misalignment suffered by roughly 85% of the population. Misalignment is the cause of

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Keys to Driving Webinar Registration and Attendance

Are you getting enough people to register and attend your webinars? A webinar is one of the best tools marketers have to generate leads and drive pipeline. As webinars become a bigger part of our demand generation strategy, it is

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The YouTube Ads perk you didn’t know existed

It should be no surprise to anyone that online video consumption has exploded in the last five years. YouTube is the second most trafficked site globally, according to Alexa rankings (behind Google Search, of course), and it has over 1

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Google proposes a new version of ‘rival links’ to remedy shopping search antitrust violation

In June, Google was fined $2.7 billion by the EU for “favoring its own content” in shopping search results. The company is reportedly appealing the decision. In the interim, Google has been compelled to propose an alternative presentation of search

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The state of data journalism in 2017

Data journalism has been a big focus for us at the Google News Lab over the past three years—in building tools, creating content and sharing data with the data journalism community. We wanted to see if we’re taking the right

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