Posts Tagged "seo tutorials"

SearchCap: Google AdWords addiction ads, Bing on links & Google Home mini

Barry Schwartz Barry Schwartz is Search Engine Land’s News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on social media at

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An integrated approach: From SEO to PPC and beyond

For most businesses, the summer season means a slow-down in industry events — but for digital marketers, there is no rest! My company was out in force at both The Turing Festival and BrightonSEO this year, both of which represent

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Search and discover with the Google app for iOS

Starting today, while you’re reading a webpage on the Google app for iOS, you’ll see suggestions for related content when you pull up the bottom of the page—no need to type anything into the search box to learn more. Suppose

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5 tips to create a data-driven content marketing strategy

Content marketing has become the secret weapon in a successful marketing strategy, with brands using different types of content to add value and grab their audience’s attention. It has become more important than ever to market with intent, using content and

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At New Zealand schools, Chromebooks top the list of learning tools

Bombay School students learning about conductivity, electrical circuits and constructing a tune. Technology is transforming education across the globe, and in New Zealand schools are using digital tools to help  students learn, in the classroom and beyond.   At Bombay School,

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Championing diversity in tech and creative industries at ADCOLOR

Other highlights include our Culture Learning Programs Specialist Dominique Mungin, who will discuss how Google uses virtual reality to build empathy and understanding to catalyze change in the workplace and beyond; and an award presentation from Vice President of Global

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Google Search lets readers find e-books at their local libraries

Google just made it easier for readers to find an e-book at their local library. Per the following tweet from Google, mobile search results for a book now include a “Borrow e-book” option under the “Get Book” section. Calling all

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Keys to Driving Webinar Registration and Attendance

Are you getting enough people to register and attend your webinars? A webinar is one of the best tools marketers have to generate leads and drive pipeline. As webinars become a bigger part of our demand generation strategy, it is

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Google proposes a new version of ‘rival links’ to remedy shopping search antitrust violation

In June, Google was fined $2.7 billion by the EU for “favoring its own content” in shopping search results. The company is reportedly appealing the decision. In the interim, Google has been compelled to propose an alternative presentation of search

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The state of data journalism in 2017

Data journalism has been a big focus for us at the Google News Lab over the past three years—in building tools, creating content and sharing data with the data journalism community. We wanted to see if we’re taking the right

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