Posts Tagged "seo tutorials"

Your tree-loving, earth-celebrating Google Assistant

Today is Earth Day and your Google Assistant is here to help you make the most of it. Whether your day is full of clean-ups on the beach, enjoying nature in the forest or sitting at a park—basically the Earth

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How to use Google’s new demographic targeting for search ads

Through AdWords, Google has given advertisers a lot of control over when their ads are shown, by means of the different match types and using remarketing lists for search ads. Until recently, however, you were unable to target users based

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Introducing Smart display campaigns

There are now over 3 million apps and websites on the Google Display Network (GDN), from popular news websites to the latest gaming apps. No matter what your customers are doing to stay informed or entertained across the GDN, it’s

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The State of Schema.org: What are the biggest challenges surrounding Schema markup?

Using Schema.org markup, a form of structured data which helps search engines to interpret your webpages, is widely agreed to be beneficial from an SEO standpoint. While it may not correlate directly to an increase in ranking, using Schema.org markup

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The Best Types of Content for Local Businesses: Building Geo-Topical Authority

Q: What kind of content should a local business develop? A: The kind that converts! Okay, you could have hit on that answer yourself, but as this post aims to demonstrate: There are almost as many user paths to conversion

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Data-driven attribution delivers better results than last-click

There are more moments throughout the day for businesses to connect with consumers than ever before. It’s critical for marketers to know which moments matter, and which ones don’t. The search process doesn’t start and end with “buy the exact

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The Wonderful World of SEO Meta Tags [Refreshed for 2017]

Meta tags represent the beginning of most SEO training, for better or for worse. I contemplated exactly how to introduce this topic because we always hear about the bad side of meta tags — namely, the keywords meta tag. One

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Android Pay Integrates with Mobile Banking Apps

Don’t have the Android Pay app downloaded? No problem. Through select mobile banking apps, you can access and enjoy the capabilities of Android Pay. You can manage bank card choices, like selecting your default payment card or deactivating a card

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Google launches Fact Check in search results worldwide

After a tentative launch in October 2016, Google has released its Fact Check feature in search results worldwide. Google provided the following examples of Fact Check in action: We can see clearly the format taken: What the claim is, who

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Grace the Stage at MozCon 2017: The Door is Open for Community Speaker Pitches

Some of the best talks at MozCon each year come from the community speakers—those who’re able to make a pitch to grace the stage. This group enjoys the same privileges as the other speakers, including being able to deliver

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