New data tools from the Google News Initiative, built for publishers

Thirteen years ago, as a new manager in the Strategic Planning department at The New York Times, my boss shared an article about what it takes to transform your organization into one that’s “data-driven.”  As someone who loves numbers, I

Read More

The majority of listings for car accident attorneys on Google are fake

If you work with attorneys, you may have noticed recently that there is a massive amount of spam that seems to be growing like weeds in Google’s local results. Let me explain what I mean. This was a search done

Read More

B2B Marketing Automation Platforms Marketer’s Guide–Updated for 2019!

The latest edition of MarTech Today’s “B2B Marketing Automation Platforms: A Marketer’s Guide” examines the market for B2B marketing automation software platforms and the considerations involved in implementing this software in your business. This 48-page report is your source for

Read More

How I teach my friends to know what's actually true online

Editor’s note: Madelyn Knight, 18, is a senior at Southport High School in Indianapolis and is the editor-in-chief of the school news magazine, The Journal. She was recently awarded the 2019 Indiana High School Journalist of the Year by the

Read More

Rove around "Mars on Earth” in Street View

Devon Island, much like a future base on Mars, lacks the infrastructure we take for granted. All the supplies needed for camp—food, gasoline, tools and personal supplies—must be brought along on each excursion, and all the waste packed up and

Read More

Google AMP, mobile-friendly testing tools support code editing

Google announced that its AMP and mobile-friendly test tools both now support the ability to edit code and rerun the test, live. So if you want to make changes in its code editor to see how it will impact the

Read More

Bing Ads bad account takedowns doubled in 2018

Bing Ads doubled the number of accounts it took down year over year, suspending nearly 200,000 accounts in 2018. It also removed 900 million ads and 300,000 sites from the Bing Ads platform, according to its annual report on ad

Read More

Google webspam report: Hacked sites, user-generated spam, bad linking topped 2018 priorities

Google released its annual webspam report last week to highlight advances against content that seeks to manipulate ranking algorithms and harm users. The company is also calling on webmasters, developers, and users to utilize its resources to prevent and report

Read More

TravelTime maps API lets users search by time rather than distance

In the world of digital maps, distance is king. Distance (proximity) has become an explicit ranking signal for mobile search on Google. But for many, time is the more important variable — it’s a kind of “true distance.” Search by

Read More

Optimizing for Searcher Intent Explained in 7 Visuals

Ever get that spooky feeling that Google somehow knows exactly what you mean, even when you put a barely-coherent set of words in the search box? You’re not alone. The search giant has an uncanny ability to un-focus on the

Read More