Archive for September, 2016

Save time with smart scheduling in Google Calendar

Some topics are best discussed in face-to-face meetings, but setting them up takes too much time. Whether you’re coordinating across time zones, hunting for a room, or just trying to find a time that works for more than a couple

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Save time with Quick Access in Drive

Quick Access predictions are based on an understanding of your Drive activity, as well as your interaction with colleagues and your workday patterns such as recurring team meetings or regular reviews of forecasting spreadsheets. Starting today, Quick Access will be

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Just 36% of people entering the tech industry are women

The technology industry is lagging behind many other sectors when it comes to the proportion of women taking up entry level positions. This is according to US research by McKinsey in their new report: Women in the Workplace The study

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Prepping SEO for 2017: it’s all about the ROI

Fall is in the air, and that can only mean one thing for most digital marketers: budget season. The approaching fourth quarter is often the time when companies begin the budget and planning process for the next fiscal year. And

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The myth of the duplicate content penalty

Many people are more afraid of duplicate content than they are of spammy links. There are so many myths around duplicate content that people actually think it causes a penalty and that their pages will compete against each other and

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Google Maps app adds “Ok Google” voice command activation for hands free directions

Google announced they have updated the Google Maps app so you can just say, “Ok Google,” to activate voice search within the app. You no longer need to tap the microphone icon or type in your destination search — just

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Ladislao José Biro Google doodle honors the inventor of the ballpoint pen

Today’s Google doodle marks the 117th birthday of Ladislao José Bíro, the man responsible for the ballpoint pen. Working with his brother, Google says Bíro introduced the first ballpoint pen at the Budapest International Fair in 1931. Eight years later,

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Try these new Google Maps voice commands on your next road trip

As we approach the end of the year, many travelers will set out on holiday road trips to visit family and friends, near and far. Whether you’re driving solo, or don’t want to assign navigator duties to your passengers, it

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Apple rolls out Search Ads for the App Store

After a beta period that began in June, Apple is now opening up Search Ads for the App Store to all publishers and developers. It’s currently available for the iPhone and iPad only in the US. While Apple will certainly

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How paid search and personalisation can work together

We don’t generally think of paid search as a great channel for personalisation, but increasingly, it’s becoming one. Caroline Reynolds, VP of Paid Search at iProspect, gave a presentation at the Content Marketing Association’s most recent Digital Breakfast explaining exactly

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