Archive for May, 2016

3 Serious Reasons to Give SEO Another Try

If you, like me, are an SEO salesperson, or if you are in account management, you have definitely heard it.  Likely even the other members of your agency have heard it as well. To what am I referring?  To the

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Will Intelligent Personal Assistants Replace Websites?

[Estimated read time: 8 minutes] Intelligent Personal Assistants (IPAs) are capable of radically disrupting the way we search for and consume information on the Internet. The convergence of several trends and technologies has resulted in a new interface through which

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SearchCap: Google iOS app, food and brand queries & more

Barry Schwartz Barry Schwartz is Search Engine Land’s News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on social media at

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Google Photos: One year, 200 million users, and a whole lot of selfies

A year ago, we introduced Google Photos with one mission: To be a home for all your photos and videos, organized and brought to life, so that you can share and save what matters. Now 200 million of you are

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Google Photos: One year, 200 million users, and a whole lot of selfies

A year ago, we introduced Google Photos with one mission: To be a home for all your photos and videos, organized and brought to life, so that you can share and save what matters. Now 200 million of you are

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How to Retain Your Customer’s Attention Throughout the Onboarding Process

Onboarding never ends. Some SaaS teams may approach onboarding as an activity - a one-time event for each consumer. However, it’s time to change your perspective. Consider onboarding as an ongoing process that continues beyond initial setup. Whether it’s teaching

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Google App for iOS gets AMP content & sports highlights in Now cards

Google announced new upgrades for its iOS app, designed to create a faster mobile experience. As part of the updates, Google says it has cut down on loading times and is rolling out AMP content on the Google iOS app.

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Brand queries: the AdWords performance illusion

Experienced marketers know that where high-consideration purchases are concerned, it’s normal for customer journeys and purchase cycles to take weeks, or even months. But many AdWords practitioners still look at each search session as the entire relationship with a user

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Five most interesting search marketing news stories of the week

Welcome to our weekly round-up of all the latest news and research from around the world of search marketing and beyond. This week we have a round of very exciting changes to AdWords and some stats about the intolerability of

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How To Solve SEO’s Biggest Problems With Ecommerce Websites

The past couple decades have been marked by the rapid development of digital entrepreneurship, resulting in shifts in consumer attitudes and behavior that have made ecommerce an overwhelming chunk of our current economy. In 2014, retail ecommerce sales amounted to

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