Archive for December, 2015

How keyword and SEO help in increasing website traffic?

Just creating a website and leaving it be is the not the end of the job because it requires a lot more effort and creativity to make sure that the site is actually being viewed by the desired number of

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How to Effectively Use Remarketing (Infographic)

It seems that each year that passes brings some new forms of advertising that marketers can add as another tool in their arsenal. These past few years have brought native advertising to the mainstream, which comedian John Oliver analyzed this

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The Best Resources for Account-Based Marketing

I’ve spent the past few weeks discussing account-based marketing (ABM), a powerful but under-implemented strategy. My first post covers the history of account-based marketing, from the “Mad Men” days of the 1950s to today. My second post reviews the reasons

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How to properly monetize your website?

The business of making money is an old one and has been gradually evolving giving rise to newer methods to make more and more capital assets. The latest way to do so is via the internet websites. At first it

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7 Ways to Use Cognitive Biases to Increase Email Signups

Are all of the decisions you make rational? You’d like to say yes, but I’ll let you in on a secret: none of us make rational decisions 100% of the time. As human beings, we are not perfect in the

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How to acquire quality backlinks for your website?

Anyone who has even the mildest sense of what online marketing is will understand the fascination associated with getting on top of the Google page rank. The exposure and market that one can create with such a coveted ranking is

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‘Tis the season for Santa Tracker

‘Tis the night before Christmas, at our northernmost poleAnd all through Santa’s Village it’s almost time to roll.The elves have been working hard for this nightSanta’s village is abuzz—tonight’s the big flight! Google’s Santa Tracker launches today—And it’s time to

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How is keyword research important for SEO?

When emerging in the concept of website traffic generation and Search Engine Optimization there is one particular element whose significance cannot be undermined and that is the keyword. When publishing content for a blog or a website, whether it be

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How to use social media to increase website traffic?

The world of digital marketing has grown exponentially and one of the major reasons behind it is the enthusiastic lot of social media users that includes individuals and companies from all across the globe trying to present their views and

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We read the news today, oh boy: It’s The Beatles, on Google Play Music

No need for fussing or fighting, my friend. Now you can live on a Yellow Submarine, march in Sgt. Pepper’s Lonely Hearts Band or go to Strawberry Fields Forever. Starting on December 24, all 13 of The Beatles’ iconic original

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