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SearchCap: Bing search app, SEM automation & link building

Barry Schwartz Barry Schwartz is Search Engine Land’s News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on social media at

From Campaigns to Conversions – How to Make Sense of the Data You’re Presented With

It’s the question on every marketer’s mind – “How do we turn these impressions, clicks and conversions into something that drives results for our company?” The fact is, you have a lot on your plate. From new product launches to generating